Endomondo is a fitness application available to smart phones that allows users to stay motivated, by acting as a personal trainer. Endomondo tracks your workouts, and uses a GPS signal to help find new routes and make every workout different. It can be used for running, cycling, or any other distance-based activity. The app pushes you to run more and faster by being able to race against your own time, a friend’s time or the fastest time on that particular route.

What really makes Endomondo stand out is the social community aspect. Users can send messages to friends with audio feedback and peptalks. It’s an easier way to exercise and stay healthy, knowing that your workout is being monitored by others, and helps you stay competitive.

In addition, Endomondo recently found that users with 10 friends or more are three times more Continue reading »

Luxtrainer®: best made in Italy fitness equipment to create your own gym corner

The choice of quality fitness machines is essential to create a unique and professional training corner and exercise is an essential component in maintaining good health. A dedicated fitness area within the home is undoubtedly the ideal solution for the chance to train in a relaxing and with the utmost freedom. For this we have left nothing to chance and we have treated each issue in detail, to make sure that our products come immediately become part of the things you care about most.

Luxtrainer® products come into your home quite naturally to ensure the best workout for you: their unique design, their refined color combinations and elegant finishes to fit any interior style. A compact line developed to create a professional fitness area into your home.

Luxtrainer® designs, manufactures and markets user-friendly multistation weight machines for both home and commercial use.

Safe machines, easy to use, ergonomically correct  that bring health club quality workouts to your facility. In Italy every Luxtrainer® fitness machine model is handcrafted with painstaking precision using first quality about materials and components.

The silver frame to embellish the rooms of your home, combined with the red of the upholstery, to give you energy and heat, will create an exclusive space where you can spend your time in complete harmony. Luxtrainer® offers customers private professional multifunction machines from refined and elegant design with cutting edge solutions to meet every taste and need of workout. Luxtrainer® Residential is a line of home fitness products, for physical activity at home.

Solutions designed to be inserted in any environment, represent the actual furnishings, to create your own fitness corner in a small space and give you the freedom to Continue reading »

Somewhere between innovation and tradition, true to the style of adidas and AC Milan – for the 2011/12 jersey, the three-stripe label has decided to combine its most innovative technology with a design reminiscent of the Rossoneri strips of the early twentieth century.
The launch, too, was structured along the same lines – journalists from the traditional media and bloggers gathered at adidas Italy’s Brand Center in Monza but Milan fans from across Italy and the world were also able to attend the unveiling of the new strip and to ask the guests in attendance questions by means of live streaming at adidas.com.
Guests at the event included CEO and Vice President of AC Milan, Adriano Galliani, Senior Vice President Commercial Operations (Europe and Russian Federation) of Emirates, Salem Obaidalla, and the CEO of adidas Italy, Jean Michel Granier.
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The star models of the new kit were Rossoneri players Clarence Seedorf, Mark Van Bommel and Luca Antonini.
The event was hosted by familiar television personality, and avid AC Milan fan, Daniele Bossari.
The strip will be worn for the first time on May 15th for the penultimate game of the league against Cagliari.

Design of the strip
ReReverting once again to the thinner 2cm-wide stripes Continue reading »

Aqvalight: the ultimate in the diving world

The products of the line Aqvalight (patent pending) are developed to optimize safety conditions during diving activities. The ascent is a simple and efficient tool that resolves a problem that often influences the diving: the point of ascent. This is a circuit Led drowned in a resin waterproof high compressive strength generated by depth. Powered by a battery with the same characteristics of underwater resistance, is placed a few meters from the bottom and set the anchor cable.

In immersion turns on automatically and at this point allows divers to move in total peace of mind and security during the dive. The brightness of the Led light Strip allows you to find even at distances of over 30 meters, although in poor visibility conditions.

The indicator lifts Aqvalight completes the immersion by eliminating the stress of finding the point of ascent.

Available in two versions: one for recreational dives to depths of up to 60 meters and one technical professional who can get up to 200 meters.

The Personal Light uses the same Continue reading »

NIKE AND TOMTOM UNVEIL GAME-CHANGING

NIKE, Inc. (NYSE:NKE) and TomTom (AEX: TOM2) have collaborated to create the Nike+ SportWatch GPS Powered by TomTom. The new running watch, unveiled today at the 2011 International Consumer Electronics Show, will provide athletes with the most dynamic and motivational running experience in the world thanks to its unique functionality, beautiful design, and direct connection to www.nikeplus.com, the world’s leading running community with almost 4 million members.

The Nike+ SportWatch GPS is designed for high-performance with an extremely clear and readable user interface that delivers the information necessary to the user while in-run. It adds personalization and motivational features to the running experience, including audible sounds, challenges, run reminders and Continue reading »

D3O has recently tested the D3Olab material against others, in strict lab conditions and filmed the process to demonstrate the factual set up of our test.

The ensuring materials used were comparable in thickness and claimed performance. The tests were carried out in the D3O labs, adhering to strict conditions and filmed the process to demonstrate the factual set up of the test.

The material worked very well each time.

D3O lab is a solution provider for shock absorption and impact protection, combining the efficiency of the enhanced chemistry as a tactile polymer, with intelligent geometry and product engineering to maximize the potential of the material.

The functionality of the raw material originates from the synergistic effects of the Continue reading »

A very detailed analysis and some interesting comments on tyre sealants used in cyclocross applications, are inside Lennard Zinn’s “Technical FAQ” of December 7th. Lennard also interviewes Richard Nieuwhuis, the owner and director of Dugast.
Quoting from Lennard Zinn‘s article:

“I was intrigued recently when I read this marketing claim from Cantitoe Road, the U.S. distributor of Effetto Mariposa’s Caffélatex“. Dugast, producer of some of the finest tubulars money can buy, are very concerned about latex inner tube/sealant interaction. Over the years they have received several warranty claims for Continue reading »

Multipurpose Sports flooring

Sportflex Sealskin Embossing is a prefabricated sports flooring with a special closed-cell structure made from synthetic rubbers and mineral additives. The surface is embossed, vulcanised, non-slip and anti-glare.

SPORTFLEX is a surface designed by MONDO to meet the needs of various sports in which studded shoes are not used.

VERSATILITY
Excellent multifunctional surface for:

Recreational and Continue reading »

adidas tips off the NBA season with all-new lightweight signature basketball shoes to make two of the league’s most dynamic players faster: Derrick Rose and Dwight Howard. Their first-ever signature shoes, Rose will run point for the Chicago Bulls in the adidas adiZero Rose and Howard will dominate the paint for the Orlando Magic in the adidas Beast.

Derrick and Dwight are once in a lifetime athletes and are among the fastest players in the league at their positions, so we provided them with the lightest adidas shoes to help separate them even more from the pack,” said Lawrence Norman, adidas Vice President of Global Basketball. “Speed is everything in basketball, and to communicate our fast message to players across the world we created the ‘Fast Don’t Lie’ campaign to bring fast to life in a fun, loud and unexpected way.

To get even faster on the court this season, Derrick Rose will lace up the adiZero Rose. At 12.8 ounces, it’s the lightest signature basketball shoe adidas has ever created and its perfect blend of fit and lightweight materials help make the Bulls’ speedy All-Star point guard even faster. The iconic adidas three stripes on the back of the shoe represents how defenders often see Rose on the court – after he’s speeding by them to the basket. The adiZero Rose is inspired by the fastest things in nature and features a mix of Continue reading »

As the world’s largest running community, Nike+ allows runners from across the globe to map their runs, log & analyze running data, and share training programs and favorite routes with friends.

Since its debut in 2006, the collective Nike+ community – 3 million and growing – has run 270,000,000 miles.
 
This is the only true “Runner’s App” and is where high-tech hits the road. With Apple integration, you are guaranteed a seamless user experience.

Here are the Key features included in the Nike+ GPS App:

Run Anywhere: The Nike+ GPS app is a new application for the iPhone that combines the power of GPS with the technology of accelerometry, to track your run inside (on the treadmill) or outside (on the road/trail).  Even if you lose your GPS signal over the course of a run, the accelerometer kicks in to make sure your mileage is Continue reading »