The bicycle becomes a space-saving, thanks to the aluminum frame, the handlebars and pedals folding.

Equipped with three-speed gearbox, directly into the rear hub, the carrier and halogen light.

Ideal for town or a trip outside the city, occupies minimal space and is easy to transport.

Features:

Frame: Aluminum
Transmission: Shimano 3V
Weight: 12.5 kg
Color: Brushed Alloy
Sizes: open 150 x 106 x 62 cm
closed 78 x 66 x 33 cm

Nike, Inc (NYSE:NKE) and Polar, the market leader and pioneer in heart rate training technology, have introduced the Polar WearLink®+ that works with Nike+.  This new product works with the Nike+ SportBand and the Nike+ iPod Sport Kit, enabling users to run and train with heart rate monitoring for the first time.

This exciting new piece of equipment is worn comfortably round the chest and transmits the user’s heart rate wirelessly to their Nike+ iPod Sport Kit or Sportband.  It will improve the training experience of Nike+ users helping them to understand how hard they are working in any given run. Users can see their beats per minute while they run with their Nike+ SportBand, or hear spoken feedback of their BPM during their Nike+ iPod workout. And after training, heart rate data can be transferred to the nikeplus.com web service. Users can track how long they ran in their target heart rate zone and see their heart rate progress over time.

The Polar WearLink®+ that works with Nike+ is compatible with the fifth generation iPod nano and the Nike+ iPod Sport Kit.

The soft textile chest strap seamlessly adapts to the user’s body shape, bringing full freedom of movement to the training session. The comfortable textile strap is also machine-washable and with its hook mechanism, the transmitter is just as quick to put on as it is to take off. A user replaceable battery also increases the ease-of-use.

“We are delighted to enter into this partnership with Nike”, says Marco Suvilaakso, Group Product Director at Polar. “Polar and Nike are both market leading global sports brands. Nike users around the globe can now benefit for the first time from pioneering Polar heart rate monitoring technology. The new WearLink®+ that works with Nike+ will make accurate heart rate training available to millions of Nike+ users. It will add a new dimension to their training enabling them to train at the right intensity to achieve their goals. We anticipate this will be a very popular product.”

The Polar WearLink®+ that works with Nike+, will be available from June, 2010 beginning with the United States, Canada and major EU countries. On sale through authorized Polar retailers, Nike-owned retail stores and through the Apple Store (www.apple.com), the Polar WearLink®+ that works with Nike+, is sold as a Polar accessory set with a user manual.

About Nike
NIKE, Inc. based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly-owned Nike subsidiaries include Cole Haan, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories; and Umbro Ltd., a leading United Kingdom-based global football (soccer) brand. For more information, visit www.nikebiz.com.

About Polar
Founded in 1977, Polar Electro invented the first wireless heart rate monitor.  Since then the Company has pioneered a revolution in training and has been dedicated to improving fitness and sporting performance through the understanding of human physiology, performance and the environment. Polar Electro has become widely recognized as the world’s leading manufacturer of innovative sports instruments and heart rate monitoring, registering and evaluation equipment.
Headquartered near Oulu in Finland, the company operates internationally in more than 80 countries.
Today, Polar training computers are the number one choice among consumers worldwide.  To learn more about how the wide range of Polar products and services can help you achieve your training goals and make your fitness story a success, please visit www.polarelectro.co.uk

About:
d3oTM is a patented technology combining enhanced chemistry, engineering and design to produce an intelligent shock absorption system. d3o flows freely when moved slowly, but on shock, locks together to absorb energy before instantly retuning to its flexible state.

The KRANKING® is the first exercise program to focus on the upper-body, training the muscle through an high intensive cardiovascular workout.
It provides a new way to build aerobic capacity and improve the strength of the upper-body, it allows to burn calories and build core stability. (Since the KRANKING ® utilizes the upper-body  instead of the legs, it represents a great opportunity of cross-training for everyone and for people with different kind of training preparation).
The KRANKING®, made on the Krankcycle® by Matrix, a versatile and, above all, a really inclusive instrument, has been understand from leaders as something essential rich in innovative contents.

SUMMARY OF THE VANTAGES OF THE KRANKING ®
KRANKING ® allows an effective cardiovascular workout;
Increase the VO2 max (the max volume of oxygen consumption per minute) improving the flow of blood;
Encourages the metabolism (increase the metabolism of the body when it is at rest)
Builds the upper-body giving elegance and harmony to the body
Operates directly on possible muscle imbalance therefore improves the balance and posing
It is inclusive of thousand of integrations

A recent study led by American Council on Exercise (ACE) – an important American authority in the world of fitness – showed that Kranking® provides a workout which builds the upper-body, improves the aerobic capacity and burns calories in a real effective way.

For one year from its world preview, the KRANKING® confirm itself as a great news in the world of fitness and milestone for the evolution of fitness: now, after the Spinning®, is time for another great change which is taking place under the aegis of Johnny G.

For further information on the Krankcycle® by Matrix visit  www.matrixfitness.it
For further information on the Johnny G. Tour in Italy visit   www.matrixfitness.it/news/johnnyg_tour.html
For info about the Kranking® Education visit   www.matrixfitness.it/news/corsi.html

All the world is already talking about it: www.krankcycle.com (look at Press-Video-WebArticles).

Our newest Reformer accessory board increases workout intensity, challenges coordination and aerobic fitness, and easily transforms any STOTT PILATES Reformer into an extreme cardiovascular machine.

This trampoline-like plyometric tool provides even greater proprioceptive feedback and is easier on the joints than our standard Jumpboard, due to the pliable elastic surface… ideal for post-rehabilitative or aging exercisers.

Built for endurance, The Cardio-Tramp features a heavy-duty tubular steel frame, extra-strengh cables and reinforced double-stitched construction.

The Cardio-Tramp creates a low-impact, yet high calorie-burning workout, perfect for anyone searching for a unique and challenging workout.

Two models avaible:

Cardio-Tramp
For standard, 24″ carriage-width Reformers
includes Professional, Rehab, Rack & Roll, V2 Max Plus Reformers

Cardio-Tramp
Created to fit the narrower 22″ frame of the SPX Reformers
includes SPX Max, SPX Max Plus, At-Home SPX Reformers

adidas celebrates each of the ten most recent UEFA Champions League Finals with a unique and distinctive design positioned inside each of the characteristic star panels of the ball, including the upcoming Final in Madrid. Each design features the exclusive motif from the ten most recent Finals drawn in gold. The red borders of each star pay homage to the national colour of the Spanish flag while the base of the ball is inspired by the immaculate white of royal Madrid.

Alongside the traditional design elements of the ball, new technology is introduced. Under the motto “design becomes technology”, adidas has succeeded in integrating the technology of the ball into the star panel design, making the adidas Finale ball and the UEFA Champions League logo inseparable, while providing the truest possible ball flight. The panel structure is completed by 20 pentagonal panels. The “goose bumps”, a PSC-Texture™ known from previous editions of the ball, have been kept, guaranteeing ideal ball control under all conditions. David Taylor, CEO UEFA Events, said: ”Once again we think adidas has done a great job with the design and the technology of the ball. It’s a special ball for a special game and it’s fitting for the tenth anniversary of the adidas partnership.”

”The UEFA Champions League Final is where the very best in football meet and therefore it is a natural place for adidas to be. We are proud to celebrate our tenth birthday as the Official Supplier of the competition and look forward to a fantastic weekend in Madrid,” says adidas Vice President Football Global Sports Marketing Claus-Peter Mayer.

”Designing this ball was really good fun and very special for our team,” says adidas designer Janneke van Oorschot. ”The star panel is an ideal shape for us to give the legendary Finals from the recent past the attention they deserve. The special colours of Spain and Madrid, which have been used in the design, make the ball look stylish and definitely fitting for another legendary UEFA Champions League Final,” she continued.

adidas ball technology comprises the unique experience portfolio of almost 50 years of football production. As a result, sales figures confirm adidas’ position as the most successful football manufacturer in the world.

adidas will continue to use innovative technology to extend its leading position in global football. This, in turn, will further strengthen adidas’ position as the market leader in high-performance sports equipment for professionals and amateurs alike. The adidas Innovation Team will continue its development of more revolutionary match ball technologies, which will be introduced at future UEFA, FIFA and CAF competitions.

Designed by the famous Ing Stelio Frati, the aircraft target is the top of technology and design in the field of ultralight certificated aircraft.

Golder Car, a company specialized in the production of shells and accessories for luxury cars, has launched the aeronautics division to exploit the internal distinctive skills for the ultralight aircfraft market.

Silvio, the F30 test pilot, shows us the entire production process fully industrialized, rom the inventory where all the details (from the last fuselage rivet used) are maintained on a CAD software systems, up to the molds and tooling internally made.

The attention to detail is very high: all the pieces are mounted using precision instrumentation according to the Ing Frati project.

We explored the heart of the production center where we met the company owner, which illustrates the meticulous care in the parts assembly and especially the optimal solutions identified to provide the maximum aircraft safety.

The plane shell is entirely made of aluminum. The wings are a single block connected with an uppercut that has passed the esistance test up to 6g.

Silvio shows us a wing in the courtyard completely destroyed by resistance testing. The profile of the wing is impressive for the aluminum plates that make up the entire length without interruption at all.

We analyzed some details, including the cart: they are entirely made of titanium alloy to minimize the weight impact. A very nice solution is used for the tank: completely anti burst it is placed inside a basket with the best safety features on the market.

Even the electrical system follows the same attention, exclusively realized with aeronautical materials.

The control panel is also a masterpiece: mounted on a titanium alloy engine capable to accommodate both analog instruments and glasscockpit in the deck configuration according the the customers requirements.

The initially expected engine is the robust and proven Rotax 100: a certainty in this area.

The flight tests show a good mix of sprightliness that offers the possibility to use the aircraft for the most demanding drivers, along with enormous stability able to recover easily trim even in case of maneuvers such as stalls and spins. The aircraft can be painted in the oven directly at the factory or by the buyers themselves.

Golden Car deliveres the aircraft together with the flight manuals, maintenance and checklists, while in March it will start the process for obtaining the certification in Germany.

At a global media event featuring footballer Cristiano Ronaldo in London, NIKE, Inc. (NYSE:NKE) today unveiled the Mercurial Vapor SuperFly II, a lightweight boot featuring a new, unique adaptive traction system designed for explosive acceleration. The Mercurial Vapor SuperFly II features a reengineered upper for enhanced fit and ball control for fast feet while the vibrant ultra-violet color boosts visibility on the pitch.

“NIKE, Inc. is the world’s largest and most innovative football company,” said Mark Parker, NIKE, Inc.’s President & CEO. “Our success in the world’s most popular sport is based on creating innovative products and experiences such as the new, incredibly light and responsive Mercurial SuperFly II boot and Nike Football+ which connects the digital and physical worlds of football. These are among Nike’s most advanced products to date and will help write the next chapter for Nike football.”

Traction on demand
In developing NIKE SENSE adaptive traction technology, designers created an adaptive stud that can extend and retract by up to 3mm, based on ground conditions and pressure exerted by the player.  Directionally positioned blades maximize cutting and allow for quick changes of direction, while secondary toe traction provides added toe-off power for those first critical steps. The result is a boot that enables greater speed in all directions.

Nike’s design and engineering teams talked with some of the fastest players in the world, who emphasized that acceleration around a defender is just as important as beating him in a straight line. The Nike Sports Research Lab researched the world championship finals in 2006 and found that there were 845 slipping events over 63 games, or roughly 14 per game. Building on these insights, the Nike team collaborated closely with elite athletes including Cristiano Ronaldo, Zlatan Ibrahimovic and Alexandre Pato to create a boot that enables toe-off acceleration and minimizes slippage in game-changing situations.

“For me, it’s all about first-step acceleration, but twisting and turning around a defender is also important,” Cristiano Ronaldo said. “The Mercurial Vapor Superfly II helps me do both, so I can beat my opponent and create scoring opportunities.”

Athlete insights also pointed to the desire for a close fit around the foot without compromising on durability or support. Next-generation Nike Flywire technology incorporated into the boot’s streamlined upper provides a lightweight, strong and more dynamic fit. The carbon composite tuned chassis provides a lightweight platform with traction elements and allows players to stay closer to the ground.

Access to the elite through Nike Football+
The Mercurial Vapor SuperFly II also gives consumers unprecedented access to the training insights of the world’s top players, teams and coaches through Nike Football+. Each pair of boots comes with a unique user code that can be used to unlock trade secrets from inside the game and the next installment of Nike Football+, Master Speed training content on NikeFootball.com.

The Nike Football + Master Speed program provides exclusive access to Brazil national team stars Robinho, Fabiano and Nilmar, putting the power of speed directly into footballers’ hands and their game day preparation. Four camps are available:
A Pelada – Learn high-speed ways to practice fast, competitive Brazilian football.
O Brasilerao – Meet the coaches and players of Brazil’s premier club, Corinthians. Experience four authentic drills with top club coaches.
Na Gringa – Only the best Brazilians go to Europe.  Get the inside track on the real difference between the continental games from the superstars who experience it – and apply it to your own game.
A Selecao –Enter the top secret world of the Brazil National Team’s training hideaway in the mountains, Granja Comery. Experience squad drills and 3-man exercises with a top CBF coach.

Building on the Master Speed program, “Inside the Elite” is a new feature offering exclusive inside access to players. Athletes including Robinho, Javier Mascherano and Zlatan Ibrahimovic offer candid insights on their game and match preparation.

In addition to these Nike Football+ Master Speed programs, footballers will have access to country-specific Nike Football+ activities like training sessions, trial events and player appearances. Nike Football+ is also available as an app for the iPhone and iPod Touch on iTunes®.

The Mercurial Vapor SuperFly II boot is available at retail globally and at www.nikestore.com from April 1st 2010. Nike Football+ can be accessed at www.nikesoccer.com.
For more information including multimedia, visit www.nikemedia.com
About Nike
NIKE, Inc. based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly-owned Nike subsidiaries include Cole Haan, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories; and Umbro Ltd., a leading United Kingdom-based global football (soccer) brand.

For more information, visit www.nikebiz.com.

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