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<channel>
	<title>Sport Technology</title>
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	<link>http://www.sportechblog.com/en</link>
	<description>SPORT TECHNOLOGY BEYOND THE LIMITS</description>
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<title>Sport Technology</title>
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		<title>Endomondo: sport go mobile</title>
		<link>http://www.sportechblog.com/en/2011/12/endomondo-sport-go-mobile/</link>
		<comments>http://www.sportechblog.com/en/2011/12/endomondo-sport-go-mobile/#comments</comments>
		<pubDate>Thu, 15 Dec 2011 17:12:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Reviews]]></category>
		<category><![CDATA[running]]></category>

		<guid isPermaLink="false">http://www.sportechblog.com/en/?p=976</guid>
		<description><![CDATA[Endomondo is a fitness application available to smart phones that allows users to stay motivated, by acting as a personal trainer. Endomondo tracks your workouts, and uses a GPS signal to help find new routes and make every workout different. It can be used for running, cycling, or any other distance-based activity. The app pushes [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.sportechblog.com/en/wp-content/uploads/2011/12/endomondo.png"><img class="alignright size-full wp-image-979" title="endomondo" src="http://www.sportechblog.com/en/wp-content/uploads/2011/12/endomondo.png" alt="" width="200" height="200" /></a>Endomondo</strong> is a fitness application available to smart phones that allows users to stay motivated, by acting as a personal trainer. <strong>Endomondo</strong> tracks your workouts, and uses a GPS signal to help find new routes and make every workout different. It can be used for running, cycling, or any other distance-based activity. The app pushes you to run more and faster by being able to race against your own time, a friend&#8217;s time or the fastest time on that particular route.</p>
<p>What really makes <strong>Endomondo</strong> stand out is the social community aspect. Users can send messages to friends with<strong> audio feedback</strong> and <strong>peptalks</strong>. It’s an easier way to exercise and stay <strong>healthy</strong>, knowing that your workout is being monitored by others, and helps you stay competitive.</p>
<p>In addition, Endomondo recently found that users with 10 friends or more are three times more <span id="more-976"></span>active than users flying solo within the <strong>Endomondo community</strong>. When users compare themselves to their peers, especially close connections like friends and family, then the fun and social factor works for fitness and they get motivated.</p>
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		<title>Luxtrainer Fitness Innovations</title>
		<link>http://www.sportechblog.com/en/2011/10/luxtrainer-fitness-innovations/</link>
		<comments>http://www.sportechblog.com/en/2011/10/luxtrainer-fitness-innovations/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 15:49:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Fitness]]></category>
		<category><![CDATA[attrezzatura palestra]]></category>
		<category><![CDATA[fitness engines]]></category>
		<category><![CDATA[fitness machines]]></category>

		<guid isPermaLink="false">http://www.sportechblog.com/en/?p=967</guid>
		<description><![CDATA[Luxtrainer®: best made in Italy fitness equipment to create your own gym corner The choice of quality fitness machines is essential to create a unique and professional training corner and exercise is an essential component in maintaining good health. A dedicated fitness area within the home is undoubtedly the ideal solution for the chance to [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Luxtrainer®</strong><strong>: </strong><strong>best made in Italy fitness equipment to create your own gym corner<br />
</strong></p>
<p><a href="http://www.sportechblog.com/en/wp-content/uploads/2011/10/Luxtrainer_Luxury-_Fitness_Systems_X1_100-02.jpg"><img class="alignright size-full wp-image-968" title="Luxtrainer_Luxury _Fitness_Systems_X1_100-02" src="http://www.sportechblog.com/en/wp-content/uploads/2011/10/Luxtrainer_Luxury-_Fitness_Systems_X1_100-02.jpg" alt="" width="380" height="570" /></a>The choice of quality fitness machines is essential to create a unique and professional training corner and exercise is an essential component in maintaining good health. A dedicated fitness area within the home is undoubtedly the ideal solution for the chance to train in a relaxing and with the utmost freedom. For this we have left nothing to chance and we have treated each issue in detail, to make sure that our products come immediately become part of the things you care about most.</p>
<p>Luxtrainer® products come into your home quite naturally to ensure the best workout for you: their unique design, their refined color combinations and elegant finishes to fit any interior style. A compact line developed to create a professional fitness area into your home.</p>
<p>&nbsp;</p>
<p><strong>Luxtrainer® designs, manufactures and markets user-friendly multistation weight machines for both home and commercial use.</strong></p>
<p>Safe machines, easy to use, ergonomically correct  that bring health club quality workouts to your facility. In Italy every Luxtrainer® fitness machine model is handcrafted with painstaking precision using first quality about materials and components.</p>
<p>The silver frame to embellish the rooms of your home, combined with the red of the upholstery, to give you energy and heat, will create an exclusive space where you can spend your time in complete harmony. Luxtrainer® offers customers private professional multifunction machines from refined and elegant design with cutting edge solutions to meet every taste and need of workout. Luxtrainer® Residential is a line of home fitness products, for physical activity at home.</p>
<p>Solutions designed to be inserted in any environment, represent the actual furnishings, to create your own fitness corner in a small space and give you the freedom to<span id="more-967"></span> train anytime, with anyone.</p>
<p><a href="http://www.sportechblog.com/en/wp-content/uploads/2011/10/SuperbenchDumbellTower.png"><img class="alignleft size-full wp-image-970" title="SuperbenchDumbellTower" src="http://www.sportechblog.com/en/wp-content/uploads/2011/10/SuperbenchDumbellTower.png" alt="" width="390" height="267" /></a>From X1™, multifunction machine that can perform up to 30 exercises, to multistation X2™, X3™, X4™ for simultaneous training of multiple users, until Superbench™, elegant multipurpose bench for free weights workout with Dumbbell Tower™.</p>
<p><strong>When you are looking for solid strength to take you beyond your goals, the solution is luxury fitness systems by Luxtrainer®.</strong></p>
<p>High quality, durable strength options specifically designed to address your exercises, budget and space requirements. You can build a gym that is sure to impress everyone. Safe, easy to use, ergonomically correct machines that bring health club quality workouts to your facility. Sportivity and elegance. That&#8217;s what distinguishes our products. The elements that characterize our creations are the constant attention to form changing, innovation of technical solutions and space preservation. Thanks to these elements that born like unique products with harmonious lines. For this, they are able to express all the charm of Italian design.<br />
<strong><br />
</strong></p>
<p><strong>About <strong>Luxtrainer®</strong><strong></strong><br />
</strong></p>
<p><strong>Luxtrainer®</strong><strong>®</strong>, manufactures high-end and luxury fitness equipment for people who want to set up a training area characterized  by Italian quality and design. It is able to combine craftsmanship in unique products and details with the latest technology, paying close attention to every operational phase, from design to marketing, ensuring compliance with the highest standards quality. The company is located near Senigallia in the centre-east of Italy, where it performs all development and implementation phases of production and services, with a guarantee quality without compromise.</p>
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		<title>adidas: new AC Milan jersey for 2011 and 2012</title>
		<link>http://www.sportechblog.com/en/2011/05/adidas-new-ac-milan-jersey-for-2011-and-2012/</link>
		<comments>http://www.sportechblog.com/en/2011/05/adidas-new-ac-milan-jersey-for-2011-and-2012/#comments</comments>
		<pubDate>Tue, 03 May 2011 20:04:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Soccer]]></category>
		<category><![CDATA[milan dress]]></category>
		<category><![CDATA[milan uniform]]></category>
		<category><![CDATA[milan uniform 2011 2012]]></category>

		<guid isPermaLink="false">http://www.sportechblog.com/en/?p=961</guid>
		<description><![CDATA[Somewhere between innovation and tradition, true to the style of adidas and AC Milan &#8211; for the 2011/12 jersey, the three-stripe label has decided to combine its most innovative technology with a design reminiscent of the Rossoneri strips of the early twentieth century. The launch, too, was structured along the same lines &#8211; journalists from [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.sportechblog.com/wp-content/uploads/2011/05/magliettamilan2012.png"><img class="alignright" title="magliettamilan2012" src="http://www.sportechblog.com/wp-content/uploads/2011/05/magliettamilan2012.png" alt="" width="300" height="404" /></a>Somewhere  between innovation and tradition,  true to the style of adidas and AC Milan &#8211;  for the 2011/12 jersey, the  three-stripe label has decided to combine its most  innovative  technology with a design reminiscent of the Rossoneri strips of the   early twentieth century.<br />
The  launch, too, was structured along the same lines &#8211; journalists  from the  traditional media and bloggers gathered at adidas Italy’s  Brand Center in Monza  but Milan fans from across Italy and the world  were also able to attend the  unveiling of the new strip and to ask the  guests in attendance questions by  means of live streaming at  adidas.com.<br />
Guests at the event included CEO  and Vice President of AC  Milan, Adriano Galliani, Senior Vice President  Commercial Operations  (Europe and Russian   Federation) of Emirates, Salem Obaidalla, and the  CEO of  adidas Italy, Jean Michel Granier.<br />
.<br />
The star  models of the new kit were Rossoneri players Clarence Seedorf, Mark Van Bommel  and Luca Antonini.<br />
The event  was hosted by familiar television personality, and avid AC Milan fan, Daniele Bossari.<br />
The strip  will be worn for the first time on May 15th for the penultimate game  of the league against Cagliari.</p>
<p style="text-align: justify;"><strong><span style="text-decoration: underline;">Design  of the strip</span></strong><br />
ReReverting  once again to the thinner 2cm-wide stripes <span id="more-961"></span>compared to  the 9cm-wide ones of  last year,there  there are 21  stripes in total,  11 of which are black and 10 red.<br />
The white crew neck stands out  with three stripes on the sleeves,  which are white for the first time, on a red  inset. TThe back of the  collar bears the words  “Associazione Calcio Milan” underneath the  Italian flag to highlight the fact  that Milan is one of the best-known  symbols of Italy around  the world.<br />
Reference to the colours of the  Italian flag can be found on  the insets at the sides on the front of the shirt  as well as on the  shorts and socks.</p>
<p style="text-align: justify;"><strong><span style="text-decoration: underline;">Technology</span></strong><br />
Next  season, AC Milan players will be able to choose whether to wear  the TECHFIT™  PowerWEB uniform as a single layer or whether to wear the  base layers under the  FORMOTION™ uniform, which has a traditional fit.<br />
TECHFIT™ PowerWEB is the most  innovative technology used for  sportswear. Thanks to the use of special  compression fabrics and the  application of TPU strips at specific areas of the  body, the TECHFIT™  layers are able to concentrate muscular energy to the  maximum to give  the athlete explosive power, acceleration and resistance,  whilst  reducing muscle vibration, improving the athlete&#8217;s posture, the feel of   their body and level of core stability in order to guarantee not just  any  performance but record-breaking performance.</p>
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<p>Worn all together (shirt, shorts  and socks), the TECHFIT™ PowerWEB  kit is able to increase players’ power by  5.3%*, their jump height by  4%*, their sprinting speed by 1.1%* and their efficiency  by 0.8%*.  adidas TECHFIT™ PowerWEB kits, worn as a single layer, are 45%  lighter  than the classic two-piece kit worn together.</p>
<p style="text-align: justify;">The <strong>ForMotion™ </strong>strip  sees the  use of three-dimensional and elastic fabrics which adapt  perfectly to the body  of the player and subsequently improve the fit of  the strip in order to  optimise movement, comfort and increase freedom  of action.<br />
The  addition of <strong>adidas ClimaCool™ </strong>and<strong> adidas FlowMapping™ </strong>ensures optimum  breathability and helps the Rossoneri players to maintain an ideal body  temperature, even under pressure.</p>
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		<title>Aqvalight and Aqvaspeed Technologies</title>
		<link>http://www.sportechblog.com/en/2011/02/aqvalight-and-aqvaspeed-technologies/</link>
		<comments>http://www.sportechblog.com/en/2011/02/aqvalight-and-aqvaspeed-technologies/#comments</comments>
		<pubDate>Sun, 06 Feb 2011 08:49:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Swim]]></category>
		<category><![CDATA[dive equipments]]></category>
		<category><![CDATA[dive lights]]></category>
		<category><![CDATA[dive technology]]></category>
		<category><![CDATA[swimming trainer]]></category>

		<guid isPermaLink="false">http://www.sportechblog.com/en/?p=946</guid>
		<description><![CDATA[Aqvalight: the ultimate in the diving world The products of the line Aqvalight (patent pending) are developed to optimize safety conditions during diving activities. The ascent is a simple and efficient tool that resolves a problem that often influences the diving: the point of ascent. This is a circuit Led drowned in a resin waterproof [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><strong>Aqvalight: the ultimate in the diving world</strong></p>
<p style="text-align: left;"><a href="http://www.sportechblog.com/wp-content/uploads/2011/02/acuasub1.jpg" target="_blank"><img class="alignright" title="acvuasub" src="http://www.sportechblog.com/wp-content/uploads/2011/02/acvuasub.png" alt="" width="225" height="300" /></a>The products of the line <strong>Aqvalight</strong> (<em>patent pending</em>) are developed to optimize safety conditions during diving activities. The ascent is a simple and efficient tool that resolves a problem that often influences the <strong>diving</strong>: the point of ascent. This is a circuit Led drowned in a resin waterproof high compressive strength generated by depth. Powered by a battery with the same characteristics of underwater resistance, is placed a few meters from the bottom and set the anchor cable.</p>
<p style="text-align: left;">In immersion <strong>turns on automatically</strong> and at this point allows divers to move in total peace of mind and security during the dive. The brightness of the Led light Strip allows you to find even at distances of <strong>over 30 meters</strong>, although in poor visibility conditions.</p>
<p style="text-align: left;">The indicator lifts Aqvalight completes the immersion by eliminating the stress of finding the point of ascent.</p>
<p style="text-align: left;">Available in two versions: one for recreational dives to depths of up to <strong>60 meters</strong> and one technical professional who can get up to <strong>200 meters</strong>.</p>
<p style="text-align: justify;">The Personal Light uses the same <span id="more-946"></span>principle but is adapted in terms of size and power capacity of batteries to be used to give visibility to the diver. You can fix the cylinder or the thigh and allows an excellent visibility even under adverse conditions. Ideal for groups that must remain in constant contact.<br />
Aqvalight products will be presented in the Technisub stand during the next Eudi Show in Bologna from the 11th to the 14th of  February 2011</p>
<p><strong>Technical features Aqvalight</strong><br />
Flexible and waterproof  Led strip<br />
Led high intensity 80 lumens each. 24 for the indicator lift and  6 for the personal light<br />
Powered 12 Volts ( 8 batteries1,5V)<br />
Automatically turn system</p>
<p><strong>Aqvaspeed: highly innovative wireless systems for monitoring performance in training of swimmers of all levels</strong></p>
<p style="text-align: left;"><a href="http://www.sportechblog.com/wp-content/uploads/2011/02/nuotatore_led.jpg"><img class="alignright" title="nuotatore_led" src="http://www.sportechblog.com/wp-content/uploads/2011/02/nuotatore_led.jpg" alt="" width="380" height="266" /></a>The <strong>Virtual Trainer line Aqvaspeed</strong> (<em>patent pending</em>)  is a tool that allows you to monitor real-time performance in training of the swimmer.</p>
<p style="text-align: left;">The operating principle is based on the ability to schedule in wireless mode, through the supplied remote control or the <strong>PC</strong> or <strong>Smartphone</strong>, the <strong>controller</strong>.</p>
<p style="text-align: left;">The system allows you to store each type of training program, schedule and send it to the Led circuit , protected by a waterproof sheathing, of length equal to the size of the swimming pool used for training.</p>
<p style="text-align: left;">The Strip with circuit Led can be located on the bottom of the tub if constant depth, or placed on the surface at the lane line breakwater.</p>
<p style="text-align: justify;">At the time of the beginning of the training session the system begins to send to strip planned pulses <strong>LEDs</strong> that illuminate in a predetermined time and progressively for the expected number of tanks.</p>
<p style="text-align: justify;">The athlete, with each type of light strip placement in the tub, sees the constant stream of light and can easily realize real-time if the pace that is holding is consistent with that planned or if it is behind or ahead. The accuracy of perception is <strong>less than half a second</strong> and strong luminosity of the LEDs used allows a perfect visibility in any lighting condition. The system can be powered from a normal outlet through the transformer provided in kit or battery (duration <strong>up to 5 hours</strong>).</p>
<p style="text-align: left;">There are multiple solutions to light strip length, for tanks from <strong>25 to 50 meters</strong>.</p>
<p style="text-align: left;"><a href="http://www.sportechblog.com/wp-content/uploads/2011/02/kitacqvaspeed2.png"><img class="alignright" title="kitacqvaspeed" src="http://www.sportechblog.com/wp-content/uploads/2011/02/kitacqvaspeed2.png" alt="" width="370" height="261" /></a>On request you can have different lengths.</p>
<p>There are also two versions of the multicolor <strong>LEDs</strong>, with six different shades, useful for concurrent multiple workouts in the same lane, athletes and athletes, for monocolor usually train alone. The basic kit  controller to manage the programming of eight lanes simultaneously.</p>
<p style="text-align: left;">The kit is provided in two versions: <strong>25 meters lane or 50 meters</strong>. The extra lanes can be purchased separately.<br />
Training programs Programs can be loaded manually on PC or Smartphone through applications available, or you can buy a custom program according to their physical characteristics and objectives. This opportunity is available in the commercial area or via the link &#8220;<strong>Nuoto+ of Giovanni Franceschi</strong>&#8220;.</p>
<p><strong>Technical features Aqvaspeed</strong><br />
Controller that manage until 8 lanes<br />
Flexible and waterproof Led strip  25 or 50 meters<br />
30 Led with 20 lumens power each meter<br />
12 Led powered at the same time<br />
Wi-fi access point<br />
Powered 12 Volts</p>
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		<title>NIKE+ SPORTWATCH GPS</title>
		<link>http://www.sportechblog.com/en/2011/01/nike-sportwatch-gps/</link>
		<comments>http://www.sportechblog.com/en/2011/01/nike-sportwatch-gps/#comments</comments>
		<pubDate>Fri, 28 Jan 2011 17:11:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Athletic]]></category>
		<category><![CDATA[extreme]]></category>
		<category><![CDATA[running]]></category>
		<category><![CDATA[game]]></category>
		<category><![CDATA[games]]></category>
		<category><![CDATA[nike gps]]></category>
		<category><![CDATA[nike tom tom]]></category>
		<category><![CDATA[nike tomtom]]></category>
		<category><![CDATA[sport reviews]]></category>
		<category><![CDATA[sport technology]]></category>
		<category><![CDATA[sport technology reviews]]></category>

		<guid isPermaLink="false">http://www.sportechblog.com/en/?p=937</guid>
		<description><![CDATA[NIKE AND TOMTOM UNVEIL GAME-CHANGING NIKE, Inc. (NYSE:NKE) and TomTom (AEX: TOM2) have collaborated to create the Nike+ SportWatch GPS Powered by TomTom. The new running watch, unveiled today at the 2011 International Consumer Electronics Show, will provide athletes with the most dynamic and motivational running experience in the world thanks to its unique functionality, [...]]]></description>
			<content:encoded><![CDATA[<p><strong>NIKE AND TOMTOM UNVEIL GAME-CHANGING</strong></p>
<p><strong><a href="http://www.sportechblog.com/en/wp-content/uploads/2011/01/NikeTomTomGPS.jpg"><img class="alignleft size-medium wp-image-938" title="NikeTomTomGPS" src="http://www.sportechblog.com/en/wp-content/uploads/2011/01/NikeTomTomGPS-224x300.jpg" alt="" width="224" height="300" /></a></strong>NIKE, Inc. (NYSE:NKE) and TomTom (AEX: TOM2) have collaborated to create the Nike+ SportWatch GPS Powered by TomTom. The new running watch, unveiled today at the 2011 International Consumer Electronics Show, will provide athletes with the most dynamic and motivational running experience in the world thanks to its unique functionality, beautiful design, and direct connection to www.nikeplus.com, the world’s leading running community with almost 4 million members.</p>
<p>The Nike+ SportWatch GPS is designed for high-performance with an extremely clear and readable user interface that delivers the information necessary to the user while in-run. It adds personalization and motivational features to the running experience, including audible sounds, challenges, run reminders and <span id="more-937"></span>more.</p>
<p>“The Nike+ SportWatch GPS is a game-changing product that furthers our commitment to provide all athletes with unparalleled motivation and the tools to get better,” said Stefan Olander, VP of Nike Digital Sport.</p>
<p>The Nike+ SportWatch GPS is scheduled to be at retail stores and online in the U.S. and the U.K. beginning April 1. Broader distribution is scheduled for July 1. The Nike+ SportWatch GPS will be previewed for consumers at Nikerunning.com and TomTom.com beginning today.</p>
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<p>“It is part of TomTom Consumer’s strategy to move into the fast-growing sports and fitness market. This true partnership with Nike combines the strengths of two leading companies to deliver a game-changing product for runners,” said Corinne Vigreux, Managing Director, TomTom Consumer. TomTom is the world’s leading provider of location and navigation solutions.</p>
<p>On-Watch Experience<br />
The Nike+ SportWatch GPS is designed to be simple and intuitive with only three buttons and a Tap Screen for navigation. During the run, the new Nike+ SportWatch GPS captures location information while showing runners their time, distance, pace, and calories burned on an easy-to-read screen featuring a customizable layout. Throughout the run, the GPS receiver works in tandem with the shoe-based Nike+ Sensor to deliver highly accurate pace and distance data.</p>
<p>On-watch features include:<br />
Tap Screen for setting laps and activating backlight<br />
Run History with data from past runs<br />
Personal Records including those imported from Nikeplus.com<br />
Quick Start with optional shoe-based Nike+ Sensor<br />
Heart Rate Monitor compatibility</p>
<p>Some of the unique motivating factors the Nike+ SportWatch GPS offer runners on-screen include:<br />
Recognition (or “Attaboys”) for personal records<br />
Run Reminders that appear after five days if a run has not been logged<br />
Post-run acknowledgement and encouragement</p>
<p>Post-Run Experience<br />
The Nike+ SportWatch GPS plugs neatly into any USB port on a Mac or PC, then immediately launches the Nike+ Connect interface which automatically transfers information to www.nikeplus.com.</p>
<p>“With more than 150 million runs logged since its launch in 2006, Nikeplus.com captures the pulse of the running world everyday,” added Olander.</p>
<p>Nikeplus.com presents runners with the GPS mapping, total miles, pace and elevation data for their most recent run in a rich and engaging way that will be familiar to users of the popular Nike+ GPS iPhone application.</p>
<p>“Providing runners with accurate pace, distance and location information during and after their run gives them the information they need to better train and track their progress,” added Vigreux.</p>
<p>Data from each run is automatically applied to all current Nike+ Challenges, Nike+ Goals, and Nike+ Coach programs in which the runner is participating.</p>
<p>Additional Features at Nikeplus.com<br />
Athletes who want to get the most out of their run and from the Nike+ SportWatch GPS will have access to a huge catalogue of run routes logged by Nike and published by other runners on streets and trails around the world.</p>
<p>Each run will be graphically mapped with the help of TomTom technology, and include route notes, elevation and length. Runners will also be able to find the perfect route by searching the catalogue by location, length, difficulty, and even landmarks.</p>
<p>Since the 2006 launch of Nike+ in partnership with Apple, a variety of Nike+ enabled devices have been introduced to help runners reach their full potential including the Nike+ iPod Sport Kit for iPod nano and iPod touch, the Nike+ SportBand, and the new Nike+ GPS App for use with the iPhone.</p>
<p><strong>About Nike NIKE</strong>, Inc. based near Beaverton, Oregon, is the world&#8217;s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned Nike subsidiaries include Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Cole Haan, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Umbro Ltd., a leading United Kingdom-based global football (soccer) brand; and Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories. For more information, visit www.nikebiz.com.</p>
<p><strong>About TomTom N.V.</strong><br />
TomTom N.V. (AEX: TOM2) is the world’s leading provider of location and navigation solutions. Headquartered in The Netherlands, it employs over 3,000 employees worldwide. Over 45 million people daily use its solutions, be it in the form of dedicated portable navigation devices (PNDs), in-dash car systems or tracking and tracing solutions for fleet management. In addition, hundreds of millions of people use TomTom’s digital maps on the internet or mobile phone.</p>
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		<title>D3O Drop Test</title>
		<link>http://www.sportechblog.com/en/2011/01/d3o-drop-test/</link>
		<comments>http://www.sportechblog.com/en/2011/01/d3o-drop-test/#comments</comments>
		<pubDate>Sun, 02 Jan 2011 21:25:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[cycling]]></category>
		<category><![CDATA[extreme]]></category>
		<category><![CDATA[Skiing and Alpinism]]></category>
		<category><![CDATA[d3olab]]></category>
		<category><![CDATA[ensuring material]]></category>
		<category><![CDATA[ensuring sport material]]></category>
		<category><![CDATA[games]]></category>

		<guid isPermaLink="false">http://www.sportechblog.com/en/?p=920</guid>
		<description><![CDATA[D3O has recently tested the D3Olab material against others, in strict lab conditions and filmed the process to demonstrate the factual set up of our test. The ensuring materials used were comparable in thickness and claimed performance. The tests were carried out in the D3O labs, adhering to strict conditions and filmed the process to [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.sportechblog.com/en/wp-content/uploads/2011/01/d3o.png"><img class="alignright size-full wp-image-921" title="d3o" src="http://www.sportechblog.com/en/wp-content/uploads/2011/01/d3o.png" alt="" width="232" height="400" /></a>D3O</strong> has recently tested the D3Olab material against others, in strict lab conditions and filmed the process to demonstrate the factual set up of our test.</p>
<p><a href="http://www.sportechblog.com/en/wp-content/uploads/2011/01/d3olab.png"><img class="alignleft size-full wp-image-922" title="d3olab" src="http://www.sportechblog.com/en/wp-content/uploads/2011/01/d3olab.png" alt="" width="190" height="163" /></a>The <strong>ensuring materials</strong> used were comparable in thickness and claimed performance. The tests were carried out in the D3O labs, adhering to strict conditions and filmed the process to demonstrate the factual set up of the test.</p>
<p>The material worked very well each time.</p>
<p><strong>D3O lab</strong> is a solution provider for shock absorption and impact protection, combining the efficiency of the enhanced chemistry as a tactile polymer, with intelligent geometry and product engineering to maximize the potential of the material.</p>
<p>The functionality of the raw material originates from the synergistic effects of the <span id="more-920"></span><strong>polymer based dilatants</strong>. <strong>Energy is distributed</strong> throughout the <strong>synthetic elastomeric polymer</strong> and the enhanced chemistry continues to distribute energy on throughout the <strong>matrix</strong>.</p>
<p>Here it is a <strong>Video</strong> about the <strong>d3o lab test</strong>:<br />
<object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/8YKps1cGP0s?fs=1&amp;hl=it_IT" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/8YKps1cGP0s?fs=1&amp;hl=it_IT" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<title>Review: Dugast&#8217;s Richard Nieuwhuis on Caffélatex</title>
		<link>http://www.sportechblog.com/en/2010/12/review-dugasts-richard-nieuwhuis-on-caffelatex/</link>
		<comments>http://www.sportechblog.com/en/2010/12/review-dugasts-richard-nieuwhuis-on-caffelatex/#comments</comments>
		<pubDate>Thu, 16 Dec 2010 15:00:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[cycling]]></category>
		<category><![CDATA[sport technologies]]></category>
		<category><![CDATA[sport technology reviews]]></category>

		<guid isPermaLink="false">http://www.sportechblog.com/en/?p=907</guid>
		<description><![CDATA[A very detailed analysis and some interesting comments on tyre sealants used in cyclocross applications, are inside Lennard Zinn&#8217;s &#8220;Technical FAQ&#8221; of December 7th. Lennard also interviewes Richard Nieuwhuis, the owner and director of Dugast. Quoting from Lennard Zinn&#8216;s article: &#8220;I was intrigued recently when I read this marketing claim from Cantitoe Road, the U.S. [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.sportechblog.com/en/wp-content/uploads/2010/12/Caffelatex.png"><img class="size-medium wp-image-908 alignright" title="Caffelatex" src="http://www.sportechblog.com/en/wp-content/uploads/2010/12/Caffelatex-300x225.png" alt="" width="300" height="225" /></a>A very detailed analysis and some interesting comments on tyre sealants used in <strong>cyclocross applications</strong>, are inside Lennard Zinn&#8217;s &#8220;Technical FAQ&#8221; of December 7th. Lennard also interviewes <strong>Richard Nieuwhuis</strong>, the owner and director of Dugast.<br />
Quoting from<strong> Lennard Zinn</strong>&#8216;s article:</p>
<p>&#8220;<strong><em>I was intrigued recently when I read this marketing claim from Cantitoe Road, the U.S. distributor of Effetto Mariposa&#8217;s Caffélatex</em></strong>&#8220;. Dugast, producer of some of the finest tubulars money can buy, are very concerned about latex inner tube/sealant interaction. Over the years they have received several warranty claims for <span id="more-907"></span>tubulars where the tube had been cooked by the ammonia found in natural latex based sealants. Quoting from the test results they sent us after testing Caffélatex: “<strong><em>Racers have extensively field tested Caffélatex with our tubulars. The result is excellent, it’s the only sealant we recommend to our customers.</em></strong>”</p>
<p><a href="http://www.sportechblog.com/en/wp-content/uploads/2010/12/RichardNieuwhuis.jpg"><img class="size-full wp-image-909  alignright" title="RichardNieuwhuis" src="http://www.sportechblog.com/en/wp-content/uploads/2010/12/RichardNieuwhuis.jpg" alt="" width="128" height="192" /></a>I called Richard Nieuwhuis, the owner and director of Dugast, and asked him about this. He’s a busy guy, working 4 a.m to 5:30 p.m. six days a week, so I was pleased to get some time with him. His success on the world <strong>cyclocross</strong> circuit this season — with riders like<strong> Zdenek Stybar</strong>, <strong>Sven Nys</strong>, <strong>Katie Compton</strong>, the Cannondale-Cyclocrossworld team, <strong>Sanne van Paassen</strong>, and <strong>Marco Bianco</strong> winning numerous major races on his tires — has been astounding.</p>
<p>Nieuwhuis confirmed that the only sealant he recommends in his tubulars is indeed <strong>Caffélatex</strong> because, while it doesn’t fill large holes, it does stay liquid in the tire. He says that he is “not a fan” of Stan’s. He goes on to say, “Stan’s and other sealants with high ammonia content are good products, but after three to four weeks, the sealant starts to dry and is no longer a film.” He says that this destroys the latex inner tube.</p>
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<p>Nieuwhuis is also quick to point out the limitations of Caffélatex and all sealants with a quality tubular like a Dugast. <strong>He says first of all that sealants won’t protect against snakebites</strong> (i.e., pinch flats) or <strong>big holes</strong>. He also points out that any sealant needs time to fill a hole, and that this is an issue with an inner tube, as opposed to a tubeless tire, whose inner diameter is always the same. The inner tube in a Dugast tubular (and indeed most tubulars and clinchers) is one-third smaller than the inside of the tire. Being elastic, the tube of course stretches more at a weak point (like where it has been punctured), which reduces the chances of the sealant working, especially when the rider starts riding right away again after adding Vittoria Pit Stop or other aerosol sealants.</p>
<p><a href="http://www.effettomariposa.com" target="_blank">Further Information over the EffettoMariposa Official Web Site.</a></p>
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		<title>Sportflex by MONDO</title>
		<link>http://www.sportechblog.com/en/2010/11/sportflex-by-mondo/</link>
		<comments>http://www.sportechblog.com/en/2010/11/sportflex-by-mondo/#comments</comments>
		<pubDate>Sun, 21 Nov 2010 13:14:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Athletic]]></category>
		<category><![CDATA[Fitness]]></category>
		<category><![CDATA[Soccer]]></category>
		<category><![CDATA[Tennis]]></category>
		<category><![CDATA[floors]]></category>
		<category><![CDATA[floowing materials]]></category>
		<category><![CDATA[floowring material]]></category>
		<category><![CDATA[sport floors]]></category>
		<category><![CDATA[sports flooring]]></category>

		<guid isPermaLink="false">http://www.sportechblog.com/en/?p=902</guid>
		<description><![CDATA[Multipurpose Sports flooring Sportflex Sealskin Embossing is a prefabricated sports flooring with a special closed-cell structure made from synthetic rubbers and mineral additives. The surface is embossed, vulcanised, non-slip and anti-glare. SPORTFLEX is a surface designed by MONDO to meet the needs of various sports in which studded shoes are not used. VERSATILITY Excellent multifunctional [...]]]></description>
			<content:encoded><![CDATA[<p><em>Multipurpose Sports flooring<a href="http://www.sportechblog.com/en/wp-content/uploads/2010/11/Sportflex.jpg"><img class="alignright size-full wp-image-904" title="Sportflex" src="http://www.sportechblog.com/en/wp-content/uploads/2010/11/Sportflex.jpg" alt="" width="350" height="233" /></a><br />
</em></p>
<p>Sportflex Sealskin Embossing is a prefabricated sports flooring with a special closed-cell structure made from synthetic rubbers and mineral additives. The surface is embossed, vulcanised, non-slip and anti-glare.</p>
<p>SPORTFLEX is a surface designed by MONDO to meet the needs of various sports in which studded shoes are not used.</p>
<p><strong>VERSATILITY</strong><br />
Excellent multifunctional surface for:</p>
<p>Recreational and <span id="more-902"></span>varsity athletics: Tennis, Basketball, Volleyball, Lacrosse, Baseball, Soccer</p>
<p>Public activities: Tradeshows, Social events, Concerts</p>
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<p><strong>BIOMECHANICAL PROPERTIES</strong><br />
By being able to fine tune the manufacturing process, Mondo is able to meet your facilities’ specific needs.</p>
<p>Coefficient of friction<br />
Shock absorption<br />
Energy return</p>
<p><strong>DURABILITY</strong><br />
More than 20-year life expectancy<br />
Low life-cycle costs<br />
No coatings to apply<br />
Stain resistant<br />
Easy to repair<a href="http://www.sportechblog.com/en/wp-content/uploads/2010/11/ITF.png"><img class="alignright size-full wp-image-903" title="ITF" src="http://www.sportechblog.com/en/wp-content/uploads/2010/11/ITF.png" alt="" width="150" height="127" /></a><br />
Anti-bacterial and anti-microbial<br />
Withstand heavy traffic</p>
<p>ITF Certificate for Sportflex:</p>
<p>MONDO S.p.A. has got the new ITF (International Tennis Federation) Certificate regarding our Sportflex synthetic flooring classified in the Slow category.</p>
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		<title>adidas lightest shoes for NBA</title>
		<link>http://www.sportechblog.com/en/2010/10/adidas-lightest-shoes-for-nba/</link>
		<comments>http://www.sportechblog.com/en/2010/10/adidas-lightest-shoes-for-nba/#comments</comments>
		<pubDate>Wed, 27 Oct 2010 17:00:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Basket]]></category>

		<guid isPermaLink="false">http://www.sportechblog.com/en/?p=891</guid>
		<description><![CDATA[adidas tips off the NBA season with all-new lightweight signature basketball shoes to make two of the league’s most dynamic players faster: Derrick Rose and Dwight Howard. Their first-ever signature shoes, Rose will run point for the Chicago Bulls in the adidas adiZero Rose and Howard will dominate the paint for the Orlando Magic in [...]]]></description>
			<content:encoded><![CDATA[<p>adidas tips off the NBA season with all-new lightweight signature  basketball shoes to make two of the league’s most dynamic players <a href="http://www.sportechblog.com/wp-content/uploads/2010/10/adisZeroRose.png"><img class="alignright" title="adisZeroRose" src="http://www.sportechblog.com/wp-content/uploads/2010/10/adisZeroRose.png" alt="" width="180" height="273" /></a>faster:  Derrick Rose and Dwight Howard. Their first-ever signature shoes, Rose  will run point for the Chicago Bulls in the adidas adiZero Rose and  Howard will dominate the paint for the Orlando Magic in the adidas  Beast.</p>
<p><em>Derrick and Dwight are once in a lifetime athletes and are among  the fastest players in the league at their positions, so we provided  them with the lightest adidas shoes to help separate them even more from  the pack,” said Lawrence Norman, adidas Vice President of Global  Basketball. “Speed is everything in basketball, and to communicate our  fast message to players across the world we created the ‘Fast Don’t Lie’  campaign to bring fast to life in a fun, loud and unexpected way.</em></p>
<p>To get even faster on the court this season, Derrick Rose will lace  up the adiZero Rose. At 12.8 ounces, it’s the lightest signature  basketball shoe adidas has ever created and its perfect blend of fit and  lightweight materials help make the Bulls’ speedy All-Star point guard  even faster. The iconic adidas three <img title="More..." src="../../wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" alt="" />stripes  on the back of the shoe represents how defenders often see Rose on the  court &#8211; after he’s speeding by them to the basket. The adiZero Rose is  inspired by the fastest things in nature and features a mix of <span id="more-891"></span>textiles  and synthetics that help reduce weight and increase stability during  cutting movements.</p>
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<p><em>The adiZero Rose is light – the lightest basketball shoe I’ve ever  worn and it’s very flexible and reliable on the court to help me run  faster and cut quicker,</em> said Rose. <em>I never thought growing up on  the South Side of Chicago that I would have my own signature shoe, so  I’m really proud and I know my family and the city are going to be  really proud too. It’s a clean cut fashion shoe so you put some jeans  over it and you can look good off the court.</em></p>
<p><em>At adidas we know lighter equals faster, so when we designed the  first signature shoes for one of the fastest and one of the strongest  and explosive players in the league, we wanted to tell that story  through the shoe’s performance and design,</em> said Robbie Fuller,  designer for adidas Basketball who led the design and development of the  new signature shoes for Rose and Howard.</p>
<p>While Rose is crossing over defenders on the perimeter, four-time NBA  All-Star and two-time defending Defensive Player of the Year Howard  will be in the paint sporting the new adidas Beast this season, his  lightest shoe to date.</p>
<p><em>Having the Beast be my first signature shoe means a lot to me and I can’t wait to lace them up on the court this season,</em> said Howard. <em>They’re  light to keep me faster on the court, but we worked really hard to add  things from my personal life like my HEY WOOOOORLD greeting to my fans  and my ManChild nickname.</em></p>
<p>The Beast includes a mix of textiles and synthetics that help reduce  weight and increase stability during cutting movements. The Beast’s  tongue also features a unique lacing system that allows you to pop it  forward for casual wear or move it back and lace through the loops for a  tight fit on the court. Rich stripes, folded edges and a mix of high  gloss and matte finishes represent items you would find in Dwight’s  closet.</p>
<p>The adiZero Rose will launch in a black/red/white color on October 22  and will roll out in five different colors through February. The Beast  will launch in a black/black/royal color on November 12 and will roll  out in three additional colors through December. Both shoes will be  exclusively sold at Foot Locker and Eastbay for MSRP $100.</p>
<p>The shoes launch in conjunction with a new marketing campaign called <strong>Fast Don’t Lie,</strong> which stars Rose, Howard and <strong>Slim Chin</strong> played by Ken  Jeong of <strong>The Hangover</strong>. Slim, a self-made billionaire and cheetah  owner, attributes his life achievements to being fast – a trait that  also brings results on the basketball court for Derrick Rose, Dwight  Howard and basketball players across the globe.</p>
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		<title>Nike launches Nike+ GPS App</title>
		<link>http://www.sportechblog.com/en/2010/09/nike-launches-nike-gps-app/</link>
		<comments>http://www.sportechblog.com/en/2010/09/nike-launches-nike-gps-app/#comments</comments>
		<pubDate>Fri, 10 Sep 2010 10:05:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Athletic]]></category>
		<category><![CDATA[Fitness]]></category>
		<category><![CDATA[running]]></category>

		<guid isPermaLink="false">http://www.sportechblog.com/en/?p=886</guid>
		<description><![CDATA[As the world’s largest running community, Nike+ allows runners from across the globe to map their runs, log &#38; analyze running data, and share training programs and favorite routes with friends. Since its debut in 2006, the collective Nike+ community &#8211; 3 million and growing &#8211; has run 270,000,000 miles.   This is the only true “Runner’s [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><strong><a href="http://www.sportechblog.com/wp-content/uploads/2010/09/NikePlusGPL.png"><img class="alignleft" title="NikePlusGPL" src="http://www.sportechblog.com/wp-content/uploads/2010/09/NikePlusGPL.png" alt="" width="162" height="320" /></a></strong>As the world’s largest running community, <strong>Nike+</strong> allows runners from across the globe to map their runs, log &amp; analyze running data, and share training programs and favorite routes with friends.</p>
<p style="text-align: justify;">Since its debut in 2006, the collective Nike+ community &#8211; 3 million and growing &#8211; has run 270,000,000 miles.   This is the only true “Runner’s App” and is where high-tech hits the road. With Apple integration, you are guaranteed a seamless user experience.</p>
<p style="text-align: justify;">Here are the <strong>Key features included in the Nike+ GPS App</strong>:</p>
<p><strong>Run Anywhere</strong>: The Nike+ GPS app is a new application for the iPhone that combines the power of GPS with the technology of accelerometry, to track your run inside (on the treadmill) or outside (on the road/trail).  Even if you lose your GPS signal over the course of a run, the accelerometer kicks in to make sure your mileage is <span id="more-886"></span>captured.   <a href="http://www.sportechblog.com/wp-content/uploads/2010/09/NikePlusGPL2.png"><img class="alignright" title="NikePlusGPL2" src="http://www.sportechblog.com/wp-content/uploads/2010/09/NikePlusGPL2.png" alt="" width="174" height="350" /></a></p>
<p style="text-align: justify;"><strong>Track your routes</strong>: The new Nike+ GPS app allows runners to track their performance over their favorite routes.  They can see the different locations, speeds and times of different segments of their runs.</p>
<p style="text-align: justify;"><strong>Challenge Yourself</strong>: Nike+ GPS allows runners to do more. By selecting the “Challenge Me” button runners can select to run farther, faster, longer. The app will also track your history to be able to personalize your challenges.  Runners will also receive post-run feedback and encouragement from Nike athletes and celebrities including Lance Armstrong, Paula Radcliffe and comedian Tracy Morgan.</p>
<p style="text-align: justify;"><strong>Stay Connected</strong>: Sync, save and see your workout directly from your iPhone onto your Nikeplus.com account (a social network of more than 3 million members!)</p>
<p style="text-align: justify;"><strong>Stay Motivated</strong>: Runners will receive motivating messages from some of their favorite athletes and celebrities when they accomplish their goals, win challenges or get a Personal best</p>
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